⚡ 12-MONTH GROWTH PLAN
SEO & AEO
PAY-PER-CLICK
DIGITAL BILLBOARDS
AI CALL ASSISTANT
SOCIAL MEDIA
PR & BLOG ARTICLES
⚡ 12-MONTH GROWTH PLAN
SEO & AEO
PAY-PER-CLICK
DIGITAL BILLBOARDS
AI CALL ASSISTANT
SOCIAL MEDIA
PR & BLOG ARTICLES
Marketing Strategy
Make Your Phones
Ring and Grow
with BrandHub Agency
A controlled flat-rate monthly budget covering every growth channel — SEO, AEO, PPC, Freeway Digital Billboards, AI Lead Handling, Social Media & PR — built to scale Left Coast Electric across CA, NV & AZ.
Tier 1 — Ignition
Spark Plan
$5,250/mo
Perfect for getting the digital foundation right and starting lead flow. Best for a single market (SoCal or Phoenix).
- Full website SEO optimization (on-page + technical)
- Google Business Profile management & optimization
- 4 PR / Blog articles per month
- 8 social media posts/month (Instagram + Facebook)
- Google Ads PPC — $800 ad spend included
- Monthly performance dashboard & reporting
- Local citation & directory building
Tier 2 — High Voltage
Power Plan
$6,500/mo
Full multi-channel domination across CA + AZ markets. This is where phones start ringing consistently. Includes freeway billboard media.
- Everything in Spark, plus:
- AEO optimization (AI answer engines: ChatGPT, Perplexity, Google AI)
- Google + Meta PPC — $2,000 ad spend included
- 1 rotating digital freeway billboard (I-10, I-210, or I-15 corridor) — ad design + 4-week rotation
- 12 social posts/month + 2 Reels/Short-form videos
- 6 PR blog articles (SEO + AEO optimized)
- Reputation management (review responses + strategy)
- Competitor gap analysis quarterly
- Dedicated account manager
Tier 3 — Grid Master
Domination Plan
$11,000/mo
Total tri-state market ownership. For aggressive growth, large commercial contract acquisition, and maximum brand saturation.
- Everything in Power Plan, plus:
- 3 rotating digital freeway billboards (CA + AZ corridors)
- Google + Meta + YouTube PPC — $4,000 ad spend included
- Full AI Lead Assistant (calls, qualifies & connects — see Add-On below)
- Weekly social content (20+ posts/month across all platforms)
- 8 PR articles/month + press release distribution
- LinkedIn B2B campaign for commercial client acquisition
- Email nurture sequence for past customers
- Weekly strategy call with team
Available Add-Ons
Supercharge Any Plan
Bolt these onto any tier at any time. Month-to-month, no long-term contract required.
AI Phone Assistant
+$850/month
A 24/7 AI voice agent answers every inbound call, qualifies the lead with smart questions (project type, location, timeline, budget range), then instantly warm-transfers to a live LCE team member or schedules a callback. Zero missed leads — even after hours.
Extra Billboard Slot
+$1,200/month per board
Add another digital freeway billboard rotation on a high-traffic corridor. We handle all creative production, DOOH network booking (Lamar, Outfront, Clear Channel), and weekly creative refreshes to prevent ad fatigue.
Video Production
+$1,500/month
Monthly professionally edited project showcase video (60–90 sec) for YouTube, Instagram Reels, and TikTok. Includes on-site filming coordination, scripting, motion graphics, and caption/subtitle overlay.
Email + SMS Nurture
+$500/month
Automated email + text sequences for new leads, past customers, and B2B prospects. Seasonal offers, project follow-ups, review requests, and referral campaigns — all on autopilot.
LinkedIn B2B Outreach
+$750/month
Targeted LinkedIn outreach to general contractors, property managers, facility directors, and commercial real estate firms across the tri-state area. Includes connection campaigns, InMail sequences, and content posting.
Yelp + Angi Management
+$400/month
Full management of Yelp Ads, Angi (formerly HomeAdvisor) lead campaigns, and Houzz profile. Includes profile optimization, bid management, and review strategy to maximize residential lead flow.
Never Miss a
Hot Lead Again.
Hot Lead Again.
The AI Phone Assistant answers instantly — day or night. It greets the caller by name if they're a returning customer, runs through a smart qualification script (What type of project? Location? Timeline?), then connects them live to your team or books an estimate slot directly into your calendar. Every call is recorded and transcribed. You only talk to real, qualified leads.
$850
/month add-on
The Roadmap
12-Month Game Plan
Phased execution from foundation to full market domination.
Q1 — Months 1–3
Build the Foundation
"Get the infrastructure right before turning up the volume."
- Full website technical SEO audit & fixes (Core Web Vitals, schema markup, site speed)
- Google Business Profile rebuild — photos, services, Q&A, weekly posts
- Local citation cleanup — NAP consistency across 40+ directories
- Launch Google Search Ads — high-intent keywords (electrician near me, panel upgrade San Dimas)
- Install call tracking numbers on all ad sources
- Begin monthly PR blog cadence (4 articles/month targeting local search + AEO)
- Launch social media posting schedule — 2x/week Instagram + Facebook
- Set up reputation management system — automate review requests post-job
Q2 — Months 4–6
Expand & Amplify
"More channels, more reach — the phones start ringing harder."
- Add Meta (Facebook/Instagram) PPC — retargeting website visitors & lookalike audiences
- Launch AEO content strategy — structured FAQ pages & schema optimized for ChatGPT, Perplexity, Google SGE answers
- Book first digital freeway billboard rotation (I-10 or I-210 corridor, LA basin)
- Optimize PPC campaigns with 90 days of conversion data — cut wasted spend
- Add Reels/Short-form video content — jobsite tours, before/after installs
- Begin Arizona market SEO push — Gilbert, Chandler, Scottsdale keyword targeting
- Mid-year competitor gap analysis — identify ranking opportunities
- AI Phone Assistant deployed — zero missed leads
Q3 — Months 7–9
Dominate Local Search
"Own page 1. Own AI answers. Own the freeway."
- Scale top-performing PPC campaigns — increase budget on proven converters
- Add second billboard location (Phoenix metro — Loop 202 or I-10 AZ)
- YouTube pre-roll ads targeting homeowners & commercial property managers in service area
- Deeper AEO: optimize for voice search ("Hey Siri, find an electrician in San Dimas")
- Launch LinkedIn B2B campaign — target GCs, property managers, facility directors
- Case study content — feature Links 52, Just Food for Dogs, DV Contractors projects
- Email + SMS nurture sequence for past customers — referral drive
- Press release push for notable project completions
Q4 — Months 10–12
Full Market Ownership
"Maintain, optimize, and prepare for Year 2 acceleration."
- Holiday & Q1 commercial project campaign — target tenant improvements, new year builds
- Full tri-state billboard saturation push (CA + AZ)
- 12-month SEO ranking review — document wins, double down on gaps
- Annual brand content photoshoot — new team photos, fleet, project portfolio
- Year 2 media plan & budget proposal delivered
- AI assistant performance review — call volume, conversion rate, missed call analysis
- Pitch commercial real estate & property management firms directly (LinkedIn + email)
- Deep Sentinel partnership content — co-branded security campaign for Q4 safety season
Channel Breakdown
How Every Channel Works
01
Organic Search
SEO + AEO
We make LCE the #1 answer when someone Googles "electrician San Dimas" or asks ChatGPT "who's the best commercial electrician in the San Gabriel Valley." SEO for the 10 blue links. AEO for AI-generated answers.
- Hyperlocal landing pages for every service + city combo
- FAQ schema & speakable schema for AI answer optimization
- Monthly blog content targeting long-tail commercial + residential intent keywords
- Backlink building via local media, industry associations & partner sites
- Google Business Profile posting & Q&A management
02
Paid Search
Pay-Per-Click Ads
Google Search Ads & Local Service Ads (LSA) put LCE at the very top of search results for high-intent queries. Meta ads retarget website visitors and reach commercial property owners by job title and industry.
- Google Search Ads — panel upgrades, commercial electrical, EV chargers, tenant improvements
- Google Local Service Ads (Google Guaranteed badge)
- Meta retargeting — warm audience conversion campaigns
- YouTube pre-roll — 15-sec project showcase ads in-market audiences
- Monthly bid optimization & negative keyword refinement
03
Out-of-Home
Freeway Digital Billboards
High-impact DOOH (Digital Out-of-Home) on the I-10, I-210, I-15, and Loop 202 corridors. These reach commuters, contractors, and decision-makers in LCE's exact service zones — with a bold, memorable creative that drives direct calls.
- 4-week rotating placements on Lamar / Outfront / Clear Channel networks
- Creative production — bold, high-contrast billboard design matched to LCE brand
- Geo-targeted: San Gabriel Valley, IE, East LA, East Valley AZ
- Phone number + QR code for direct response measurement
- A/B test creatives quarterly (residential vs. commercial messaging)
04
Social + Content
Social Media & PR
Weekly posts across Instagram, Facebook, and LinkedIn keep LCE top of mind for past customers, referral networks, and commercial prospects. Monthly PR blog articles build domain authority and establish LCE as the go-to industry expert.
- 2–4x/week posts: project spotlights, team moments, electrical tips, seasonal offers
- Reels & short-form video: before/after installs, jobsite walk-throughs
- 4–8 SEO blog articles/month (local + industry topics)
- Press releases for notable project completions
- LinkedIn content for commercial B2B brand positioning
12-Month Targets
Success Metrics
Top 3
Google Map Pack rankings for primary service keywords
3–5x
Increase in monthly inbound calls & form submissions
50+
New 5-star Google reviews generated by month 12
$4/lead
Target blended cost-per-lead across all paid channels
100%
Inbound call answer rate via AI + live team integration